Digital Enterprise

Summit 2019

Digital Forecast: Emerging Trends To Integrate Into Your Strategy

About Digital Enterprise Summit '19

"Digital marketing is the all-mighty gateway between electronic technology & marketing psychology. Knowing how to master & manage the information going out & into this gateway can be the difference between making or breaking your business."

The internet has changed many industries but few have changed as drastically as marketing. In marketing, the impacts of technology are diverse. Organizations are tasked with managing more marketing options than ever before, and consumers are more integrated with marketing information than they have been in the past.

It's clear that digital marketing technology trends will change the way we do business. With a rapidly advancing tech sector, marketing and technology work hand in hand to create new methods for companies to target consumers and change the digital marketing landscape. We need to identify these emerging digital marketing technology trends that will drive the market today and beyond. If you want to be at the forefront of digital, you need to be innovating all the time, watch other industries and be aware of what trends are coming up....

The Digital Enterprise Summit is an interactive & engaging confluence of the Digital Community specifically designed to showcase the very latest and exciting developments in digital marketing and it's future developments.

Digital Enterprise Summit : Agenda '19

08:00 AM

Registration With Tea / Coffee

09.20 AM

Lamp Lighting Ceremony & Welcome Note

10:00 AM

PANEL DISCUSSION

Theme: Digital Transformation: Forward-Thinking Marketing Tools And Insights That Marketers Can Implement Right Away

  • Mr. Girish Kalra, SVP - Marketing & Corporate Communication, ICICI Lombard General Insurance Company Ltd. (Moderator)
  • Mr. Pranab Das, AVP - Digital Commerce, Reliance Industries Ltd.
  • Mr. Devdutt Kaushal, Head - Marketing, Cipla Ltd.
  • Ms. Pooja Krishnani Shah, Head - Digital Marketing & Integrated Customer Engagement, MSD Pharmaceuticals India Pvt. Ltd.
  • Mr. Saurabh Varma, Chief Marketing Officer, Inox Leisure Ltd.
  • Mr. Ashish Jain, Head - Ecommerce & Digital, Godrej & Boyce Mfg. Co. Ltd.
11:15 AM | Tea / Coffee & Networking Break
11:45 AM

PANEL DISCUSSION

Theme: Enhancing Customer Journeys: Loyalty, Digital, Data & Analytics, Customer Engagement

  • Mr. Ram N, Consulting Partner, Strategic Caravan Intl Pvt. Ltd. (Moderator)
  • Mr. Siddharth Sinharay, SVP Digital & Analytics, Bharti Axa Life Insurance Company Ltd.
  • Mr. Subhadip Saha, Head Digital Innovation - Mobility Banking & Emerging Technologies, HDFC Bank Ltd.
  • Mr. Sachin Vashishtha, Associate Director & Head - Digital Marketing, SEO & CRM, Paisabazaar.com
  • Mr. Shubhendu Mukherjee, VP, Techmagnate
01.00 PM | Lunch & Networking Break
01:45 PM

PANEL DISCUSSION

Theme: Analytics & The Digital Consumer: Leveraging Your Marketing Data

  • Mr. Amit Purohit, VP & Head - Digital Business, Aditya Birla Sun Life AMC Ltd. (Moderator)
  • Mr. Mayur Trivedi, Head - Innovation, Mastek Ltd.
  • Mr. Praveen Shrikhande, Chief Digital Officer, Aditya Birla Fashion & Retail Ltd.
  • Mr. Samrat Ghosh, Associate VP - eBusiness & Digital Marketing, Tata AIG General Insurance Company Ltd.
  • Mr. Sanjeev Nawani, Lead - Global Enterprise Marketing Services & Technology, Mondelez India Foods Pvt. Ltd.
  • Mr. Varun Mohan, Director & Head - Digital Revenue, Republic TV
02:35 PM

PANEL DISCUSSION

Theme: The Power Of Storytelling Unleashed: Content, Context, Distribution & Management

  • Mr. Hemant Jain, Sr. EVP & Head - Digital Business, Lokmat Media Pvt. Ltd. (Moderator)
  • Mr. Anand Bhatia, Chief Marketing Officer, Fino Payments Bank Ltd.
  • Mr. Anil Goel, VP - Accenture Digital, Media & Entertainment, Accenture Services Pvt. Ltd.
  • Mr. Amit Sethiya, Chief Marketing Officer, Syska Group
  • Mr. Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance Company Ltd.
03:25 PM

PANEL DISCUSSION

Theme: Digital Convergence: Consumers Have Changed And Why You Need To Future Proof Your Digital Team & Strategy

  • Mr. Sauvik Banerjjee, Leader - Digital & Technology (Strategy, Execution, Advisory), Tata Group (Moderator)
  • Mr. Tushar Ghagawe, Associate VP Group - Digital Marketing, Thomas Cook India Ltd.
  • Mr. Anish Chowdhary, Head - Marketing & Direct Sales, Edelweiss SME Lending
  • Mr. Satish Patil, Head - Digital, Larsen & Toubro Ltd.
  • Mr. Vipin Guliani, Group Head - Digital Marketing, Piramal Group
  • Ms. Manisha Rao, Portfolio Solutions Leader, Director -DEMS, Capgemini India Pvt. Ltd.
04:25 PM | Tea / Coffee & Networking Break
04:45 PM

PANEL DISCUSSION

Theme: Social Media Marketing In 2020: How Industry Intelligence, Competitive Intelligence And Brand Intelligence Can Form A Bulletproof Social Marketing Plan

  • Ms. Madhu Joshi, Partner & CMO, Drum Up Media (Moderator)
  • Mr. Abhishek Shetty, Head - Marketing, PR & Loyalty, Celio Future Fashion Ltd.
  • Mr. Danveer Bhasin, VP - Global Marketing, Strategy & Influencer Relations, Aegis Ltd.
  • Mr. Sharad Somani, Head - Marketing South Asia & Indo-China, Western Union Services India Pvt. Ltd.
05:35 PM

PANEL DISCUSSION

Theme: Leading Digitally: Examining Leadership, Strategy & Execution Of Digital First Business Models

  • Ms. Rewa Mathur, AVP, IndusInd Bank Ltd. (Moderator)
  • Mr. Swetank Kumar, VP –Digital, Axis Mutual Fund
  • Ms. Namrita Mahindro, Sr. GM - Digital Transformation & Innovation, Mahindra Group
  • Mr. Ganesh Ramachandran, Global CIO, Alkem Laboratories Ltd.
06:45 PM | Digital Enterprise Awards 2019

DIGITAL ENTERPRISE SUMMIT : Speakers '19

Amit Purohit
Aditya Birla Sun Life AMC Ltd.

Amit Purohit

VP & Head - Digital Business

Swetank Kumar
Axis Asset Management Company Ltd.

Swetank Kumar

VP - Digital

Krishnaswamy Ramji
UltraTech Cement Ltd.

Krishnaswamy Ramji

VP - Digitization & Innovation

Siddhartha Sinharay
Bharti Axa Life Insurance Co. Ltd.

Siddharth Sinharay

SVP - Digital & Analytics

Madhu Joshi
Drum Up Media

Madhu Joshi

Partner & CMO

Pranab Das
Reliance Industries Ltd.

Pranab Das

AVP - Digital Commerce

Mayur Trivedi
Mastek Ltd.

Mayur Trivedi

Head - Innovation

Tushar Ghagawe
Thomas Cook India Ltd.

Tushar Ghagawe

AVP Group Digital Marketing

Hemant Jain
Lokmat Media Pvt. Ltd.

Hemant Jain

Sr. EVP & Head - Digital Business

Rishi Sharma
Grasim Industries Ltd.

Rishi Sharma

AVP & Head - Digital Marketing

Anand Bhatia
Fino Payments Bank Ltd.

Anand Bhatia

CMO

Varun Mohan
Republic TV

Varun Mohan

Director & Head of Digital, Revenue

Ashish Jain
Godrej & Boyce Mfg. Co. Ltd.

Ashish Jain

Head - Ecommerce & Digital

Dinesh Dua
Vodafone Idea Ltd.

Dinesh Dua

Lead - Digital Transformation

Kaushik Chakraborty
Tata Capital Financial Services Ltd.

Kaushik Chakraborty

VP - Digital

Amit Sethiya
Syska Group

Amit Sethiya

CMO

Anish Chowdhary
Edelweiss Retail Finance Ltd.

Anish Chowdhary

Head - Marketing & Direct Sales, Edelweiss SME Lending

Subhadip Saha
HDFC Bank Ltd.

Subhadip Saha

Head Digital Innovation - Mobility Banking & Emerging Technologies

Sharad Somani
Western Union Services India Pvt. Ltd.

Sharad Somani

Head - Marketing South Asia & Indo-China

Sachin Vashishtha
Paisabazaar.com

Sachin Vashishtha

Associate Director & Head - Digital Marketing, SEO & CRM

Sanjeev Nawani
Mondelez India Foods Pvt. Ltd.

Sanjeev Nawani

Lead - Global Enterprise Marketing Services Technology

Bharat Pandit
Aditya Birla Fashion & Retail Ltd.

Bharat Pandit

SVP - Strategy & Business Intelligence

Deepa Ranjeet
Mahindra & Mahindra Limited (Mahindra Rise)

Deepa Ranjeet

Sr. GM - Digital, Group Strategy Office

Girish Kalra
ICICI Lombard General Insurance Co. Ltd.

Girish Kalra

SVP - Marketing & Corporate Communication

Rewa Mathur
IndusInd Bank Ltd.

Rewa Mathur

AVP

Utsav Rawat
Novartis India Ltd.

Utsav Rawat

Head - Marketing

Praveen Shrikhande
Aditya Birla Fashion & Retail Ltd.

Praveen Shrikhande

CDO

Satish Patil
Larsen & Toubro Ltd.

Satish Patil

Head - Digital

Piyush Rajpal
Schneider Electric India Pvt. Ltd.

Piyush Rajpal

Director - Marketing & Strategy

Rinkesh Shah
Cipla Ltd.

Rinkesh Shah

Associate Director

Abhishek Gupta
Edelweiss Tokio Life Insurance Company Ltd.

Abhishek Gupta

CMO

Vipin Guliani
Piramal Group

Vipin Guliani

Group Head - Digital Marketing

Manisha Rao
Capgemini India Pvt. Ltd.

Manisha Rao

Director - Mobile Practice Leader, Digital Customer Experience

Samrat Ghosh
Tata AIG General Insurance Company Ltd.

Samrat Ghosh

Associate VP - eBusiness & Digital Marketing

Danveer Bhasin
Aegis Ltd.

Danveer Bhasin

VP - Global Marketing, Strategy & Influencer Relations

Pooja Krishnani
MSD Pharmaceuticals India Pvt. Ltd.

Pooja Krishnani Shah

Head - Digital Marketing & Integrated Customer Engagement

Medha Tawde
Home Town

Medha Tawde

CMO

Mandeep Gulati
Aegon Life Insurance Company Ltd.

Mandeep Gulati

VP - Marketing & Product Owner

Sudhanshu Tripathi
Sterlite Power Transmission Ltd.

Sudhanshu Tripathi

Head - Marketing

Saurabh Varma
Inox Leisure Ltd.

Saurabh Varma

CMO

Namrita Mahindro
Mahindra Group

Namrita Mahindro

Sr. GM - Digital Transformation & Innovation

Abhishek Shetty
Celio Future Fashion Pvt. Ltd.

Abhishek Shetty

Head - Marketing, PR & Loyalty

Ganesh Ramachandran
Alkem Laboratories Ltd.

Ganesh Ramachandran

Global CIO

Saugata Bagchi
Tata Communications Ltd.

Saugata Bagchi

Head - Global Content Marketing

Ram N
Strategic Caravan Intl Pvt. Ltd.

Ram N

Consulting Partner

DIGITAL ENTERPRISE SUMMIT : Jury Members '19

Manu Dogra

Mr. Manu Dogra

President
NetCarrots Loyalty Services Pvt. Ltd.

Yusuf Pachmariwala

Mr. Yusuf Pachmariwala

SVP & Head - Operations
Tata AIA Life Insurance Co. Ltd.

Anil Pillai

Dr. Anil Pillai

Director
Terragni Consulting (P) Ltd.

Madhu Joshi

Ms. Madhu Joshi

Partner & CMO
Drum Up Media

Rewa Mathur

Ms. Rewa Mathur

AVP
IndusInd Bank Ltd.

Ram N

Mr. Ram N

Consulting Partner
Strategic Caravan Intl Pvt. Ltd.

Rajiv Arora

Mr. Rajiv Arora

Group Head - IT & CIO
Siemens Ltd.

Rachna Kanwar

Ms. Rachna Kanwar

COO, Digital
Jagran New Media

Shikha Lal

Ms. Shikha Lal

Director - Quality Capabilities & Digital Transformation
Hindustan Unilever Ltd.

Abhishek Gupta

Mr. Abhishek Gupta

CMO
Edelweiss Tokio Life Insurance Company Ltd.

KV Sridhar

Mr. KV Sridhar (Pops)

Founder & Chief Creative Officer
Hyper Collective

Juhi Hajela

Ms. Juhi Hajela

Head - Product Marketing, Communications & Content
Sterlite Technologies Ltd.

Francis Rodrigues

Mr. Francis Rodrigues

SVP, Business Insights, Data Labs & Innovation
HDFC Life Insurance Company Ltd.

Sanket Raina

Mr. Sanket Raina

Head - Consumer Insights & Marketing Strategy
Aviva Life Insurance Company India Ltd.

Kawalpreet Singh

Mr. Kawalpreet Singh

Marketing Lead Corporate Solutions
JLL India Pvt. Ltd.

Gaurav S Vaidya

Mr. Gaurav S Vaidya

Head - Strategy
Canara HSBC OBC Life Insurance Company Ltd.

L V Krishnan

Mr. L V Krishnan

CEO
TAM Media Research Pvt.Ltd.

Awards Winners '19

Digital Excellence in Insurance / Financial Service

  • Max Bupa Health Insurance
  • Techmagnet

Digital Excellence in Telecom

  • Reliance Jio Infocomm Ltd.

Digital Excellence in Automobiles

  • RAGE COMMUNICATIONS

Digital Excellence in Healthcare & Pharmaceuticals

  • Serdia Pharmaceuticals (India) Pvt. Ltd.
    By MediaMedic Communications Pvt. Ltd.
  • MSD Pharmaceuticals Pvt. Ltd.

Digital Excellence in Airlines / Airports

  • Vistara Airlines, the premium Airline of India

Digital Excellence in IT / Technology

  • GAVS Technologies

Best Innovation/Creativity in a Digital Campaign

  • Godrej Properties
    Kuch Apna Sa

Best Display Marketing in a Digital Campaign

  • MTV India
    Bas Phoonk Hi Toh Maarni Hai

Best Integrated Digital Campaign

  • Canara HSBC Oriental Bank of Commerce Life Insurance Company
  • Bajaj Allianz General Insurance Ltd.
    By Logicserve Digital Pvt. Ltd.

Best Use of Analytics in a Digital Campaign

  • Decathlon Sports India
    By Logicserve Digital Pvt. Ltd.

Best Use of SEO in a Digital Campaign

  • DY Works

Best Online Advertising Campaign

  • Phoenix One Bangalore West

Best Use of Social Media in a Digital Campaign

  • MTV India
    Gotcha!

Best Use of Video in a Digital Campaign

  • BRIGADE ENTERPRISES LTD.
  • Wipro Lighting

Best Use of Gamification in a Digital Campaign

  • MTV India
    Bas Phoonk Hi Toh Maarni Hai

Best Mobile App in Digital Campaign

  • Indiabulls Finance
    Dhani - Phone Se Loan In 3 Mins

Best Use of Digital for Social and Economic Development

  • Reliance Jio Infocomm Ltd.

Best Use of Technology in a Digital Campaign

  • Godrej Properties
    Kuch Apna Sa

Best Performance Driven Digital Campaign

  • COCO by DHFL General Insurance
    By Logicserve Digital Pvt. Ltd.
  • Bharti Axa General Insurance
    By Logicserve Digital Pvt. Ltd.

Best Content Driven Digital Campaign

  • How Dream11 Won During IPL 2019
    INFIDIGIT Consultants Pvt. Ltd. & Dream11

Best Emerging Technology of the Year

  • Max Bupa Health Insurance

Best Use of Mobile in a Digital Campaign

  • Colors
    Colors Dekho. Runs Banao.

Best Consumer Engagement through Digital Marketing

  • RAGE COMMUNICATIONS

Best Digital Disruptive Technology of the Year

  • GAVS Technologies

Excellence in Digital Customer Experience

  • CSS Corp

Digital Transformation Service Provider of the Year

  • ETMONEY

Digital Ambassador of the Year

  • Mr. Prasad Shejale, Co-Founder & CEO, Logicserve Digital Pvt. Ltd.

Digital Team of the Year

  • ETMONEY

Best Use of Digital Techniques / Technologies

  • Future Supply Chain Solutions Ltd.

B2B Brand of The Year

  • Future Supply Chain Solutions Ltd.

Best Product Launch Campaign

  • Piaggio Water-cooled engine launch
    MANTRA EVENTS & PROMOTIONS PVT. LTD.

Best SME Targeted Campaign

  • American Express Banking Corporation

Best Internal Audience Campaign

  • Uber for Business

Agency Team of the Year

  • Drum Up Media

KamiKaze B2B Media

Kshitij, 103 - 1st Floor, Veera Desai Road, Opposite Andheri Sports Complex, Andheri (W), Mumbai 400 058

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PHONE: (+91) 982.102.2236 | 982.002.2236

Email: harish@kamikaze.co.in

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PHONE: (+91) 983.322.6990

Email: aboli@kamikaze.co.in

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PHONE: (+91) 998.719.7555

Email: ashwin@kamikaze.co.in

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